Privacy Policy

Effective date: September 12, 2026

This policy explains what personal data DAXEL collects when you request a free visibility audit, how it is used, who processes it, and how long it is kept.

Internal draft — not for publication

This page is a draft that still contains placeholder details and requires review by a qualified lawyer before the site goes live. Replace every bracketed placeholder and remove this notice once reviewed.

1. Who we are

DAXEL is a trading name of [FULL LEGAL NAME], an Individual Entrepreneur registered in Georgia. We are the controller of the personal data described in this policy.

Privacy contact: daxelagency@gmail.com

General contact: daxelagency@gmail.com

2. Data we collect

When you submit the audit request form, we collect:

Business name, city and region, and country
Email address, and phone number if you provide one
Google Business Profile link and website address, if you provide them
Industry, your main challenge, and any notes you write
Your privacy consent, and marketing consent if you opt in
Technical and campaign data: referring URL, landing page, UTM parameters, and a hashed form of your IP address used only for spam and rate limiting

If you book a call, our scheduling provider also records your chosen time and the details you enter on the booking page.

3. Why we use it

To prepare and send the visibility audit you requested
To contact you about your request and arrange the call
To prevent spam and abusive submissions
To send occasional practical tips, only if you opted in to marketing
To understand, in aggregate, how the site is used

Our lawful bases are your consent, and our legitimate interest in responding to business enquiries and protecting the service from abuse.

4. Processors we use

Database, storage and server hosting for form submissions and audit files
Calendly for call scheduling
Resend for transactional confirmation email
Make and Google Sheets as an internal mirror of lead records
Telegram for internal notification of new requests, without your notes
Google Analytics 4, only after you accept analytics cookies

[PLACEHOLDER: confirm the final processor list and each provider’s legal entity.]

5. International transfers

Our providers may store and process data outside your country, including in the United States and the European Union. Where required, transfers rely on the provider’s standard contractual clauses or an equivalent safeguard.

[PLACEHOLDER: confirm transfer mechanism per processor after legal review.]

6. Retention and deletion

Audit requests and related records are kept for as long as needed to respond and for our business records, and then deleted or anonymised. Audit report files are stored privately and shared only through short-lived links.

[PLACEHOLDER: confirm exact retention periods per record type.]

You can ask us to delete your data at any time by emailing daxelagency@gmail.com.

7. Your rights

Depending on where you live, you may have the right to access, correct, delete, restrict or object to our use of your data, to portability, and to withdraw consent. Contact daxelagency@gmail.com and we will respond.

You can withdraw marketing consent at any time using the unsubscribe link in any marketing email or by emailing us. Withdrawal does not affect transactional email about a request you made.

8. Cookies

We use essential cookies and local storage to operate the site and remember your cookie choice. Analytics cookies load only after you accept them. Manage your choice on the Cookie Settings page.

9. Children

The site is intended for business users and is not directed at children.

10. Changes

If we change this policy, we will update the effective date above and, where the change is significant, tell affected users directly.